<rss version="2.0">
    <channel>
        <title>The Boulevard Blog - Boulevard</title>
        <link>https://www.joinblvd.com/blog</link>
        <description>Not your ordinary booking software, Boulevard is the business management platform powering the next generation of premium salons and spas.</description>
        <language>en</language>
        <lastBuildDate>Tue, 16 Jun 2026 23:18:52 GMT</lastBuildDate>
        
  <item>
    <guid>https://www.joinblvd.com/blog/monthly-spa-membership-program</guid>
    <title>
      <![CDATA[How to Build and Launch a Monthly Spa Membership Program]]>
    </title>
    <link>https://www.joinblvd.com/blog/monthly-spa-membership-program</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2mQmdr4O7ykxV5M6Gj2BZF/bc888619cd6ea98019a2e00d64e5ff32/250310_JOINBLVD_DAY11763-3151x4724-eef39d4.jpg" />Learn how to increase recurring revenue, boost client retention, and scale your spa through a monthly spa membership program, plus how Boulevard can help.]]>
    </description>
    <pubDate>Tue, 16 Jun 2026 23:18:52 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/medspas-and-glp-1</guid>
    <title>
      <![CDATA[Medspas and GLP-1 Weight Loss Services: An Operations Guide]]>
    </title>
    <link>https://www.joinblvd.com/blog/medspas-and-glp-1</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2X8IvgrLZPvxv3jj7mfD6m/21705b3b2a94850c7f8b9ee50aaa8295/250310_JOINBLVD_DAY10940-4724x3151-e4d395a.jpg" />Find out what medspas offering GLP-1 programs need to follow: compliance requirements, sourcing considerations, and operational workflows.]]>
    </description>
    <pubDate>Mon, 15 Jun 2026 20:27:14 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/patient-record-management</guid>
    <title>
      <![CDATA[Patient Record Management: What Medical Spas Need to Know]]>
    </title>
    <link>https://www.joinblvd.com/blog/patient-record-management</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2i6q0LwmoJSqQ8JWI3c9bo/b6827b76cf872eaae010897946eb34be/HIPAA_Medspa_Compliance_-Hero_Image-.jpg" />Boulevard explains how patient record management for medspas works in one connected system, from HIPAA compliance and access controls to secure storage.]]>
    </description>
    <pubDate>Wed, 10 Jun 2026 14:52:20 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/latest-hair-trends</guid>
    <title>
      <![CDATA[Latest Hair Trends: In-Demand Haircuts and Colors for Salons]]>
    </title>
    <link>https://www.joinblvd.com/blog/latest-hair-trends</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/7zFh7CSxJgatLvqKyStKVk/f2a45dabefc41ee0ff7d11edfb4911d2/onboarding_thumbnail.jpg" />Discover the latest hair trends for 2026. From natural textures to the Prada Bob, Boulevard breaks down hairstyles clients will request all year long. ]]>
    </description>
    <pubDate>Mon, 08 Jun 2026 17:59:56 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-crm-software</guid>
    <title>
      <![CDATA[Salon CRM Software: Choose the Best Tool for Your Business ]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-crm-software</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4J7XoSceOzHp56nUnTrlnf/701ecf72d6559c1971f31cba21c5b50b/250310_JOINBLVD_DAY10319-4724x3327-31adb1c.jpg" />Check out our guide to salon CRM software: What it is, what features matter, and how the right platform helps your salon retain clients and grow revenue.]]>
    </description>
    <pubDate>Wed, 03 Jun 2026 16:53:41 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/cosmetology-jobs</guid>
    <title>
      <![CDATA[Cosmetology Jobs 2026: New Opportunities and Salary Expectations]]>
    </title>
    <link>https://www.joinblvd.com/blog/cosmetology-jobs</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1X3VwEt7iqwfLERR9afzw9/686cd6296760a6414d7cbb7a9ec3f1e8/Salon_Business_Plan_-Hero_Image-.png" />In this guide, Boulevard breaks down the current state of cosmetology jobs, including salary ranges and licensing requirements, for beauty professionals.]]>
    </description>
    <pubDate>Wed, 03 Jun 2026 16:31:32 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/patient-appointment-reminders</guid>
    <title>
      <![CDATA[Patient Appointment Reminders: Cut No-Shows For Good]]>
    </title>
    <link>https://www.joinblvd.com/blog/patient-appointment-reminders</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3bmT9n5NrlHH1RAX1ByX2C/b6765d622af9392075640a7b0106fac4/girl_with_phone.png" />Cut no-shows and protect revenue with smarter patient appointment reminders. See how Boulevard helps medspas automate and personalize every touchpoint.]]>
    </description>
    <pubDate>Wed, 27 May 2026 14:45:35 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/wellness-hub</guid>
    <title>
      <![CDATA[What’s a Wellness Hub? The Future of Spas and Medspas]]>
    </title>
    <link>https://www.joinblvd.com/blog/wellness-hub</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/6q1vEq20w1l8PLqgso8MPv/2b81097bb2b5f58e99b1254838b9ab6e/multi-loc_reporting_hero.png" />The wellness hub model is reshaping how spas and medspas work. Discover what it means, what services it includes, and how Boulevard can help you run one.]]>
    </description>
    <pubDate>Mon, 25 May 2026 15:49:48 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-membership-software</guid>
    <title>
      <![CDATA[Salon Membership Software: Set Up a Program to Drive Revenue ]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-membership-software</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/dT51rD9W3hcXIQsVGD9aO/d0b217440a78a029b3cc8e01696685d7/250310_JOINBLVD_DAY10847__1_-1.jpg" />In this salon membership software guide, we’ll explain benefits, pricing models, features to look for, and how to build a program that retains clients.]]>
    </description>
    <pubDate>Fri, 22 May 2026 18:33:49 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/how-to-increase-salon-revenue-playbook</guid>
    <title>
      <![CDATA[How to Increase Salon Revenue: The Profit Playbook]]>
    </title>
    <link>https://www.joinblvd.com/blog/how-to-increase-salon-revenue-playbook</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/aJUbafxbKq79MNtd1y8pO/27c59369ab382f763c29f56ee34a010b/IncreaseRevHERO.jpg" />Learn how to increase your salon revenue year-round with Boulevard's playbook: memberships, add-ons, and retention programs that keep clients coming back.]]>
    </description>
    <pubDate>Fri, 22 May 2026 16:51:04 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/meddpicc</guid>
    <title>
      <![CDATA[MEDDPICC Framework in Medspa Consultations: A Buyer’s Guide]]>
    </title>
    <link>https://www.joinblvd.com/blog/meddpicc</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1HVKBRxlZyvOwdlgxzV5Y2/a3692ebf17ac7f24430d7b1a34f1c2c2/5_things_to_prioritize_medspa_software_-Hero_Image-.jpg" />Boulevard introduces MEDDPICC, an enterprise sales qualification framework for B2B, and explains why medspa owners should understand how it works.]]>
    </description>
    <pubDate>Fri, 22 May 2026 16:12:26 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-subscription-whats-included</guid>
    <title>
      <![CDATA[10 Things You Didn't Know Are Included in Your Boulevard Subscription]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-subscription-whats-included</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1DGGTgyQP2VUdZdjMj8JmQ/0be7d97f98337e2497d9747cec9d8c08/Spa_Software_of_SMBs_-Social_Image-.png" />Think Boulevard’s pricing only buys you booking software? Here's 10 things you didn’t know are included in your subscription, from CRMs to capital access.]]>
    </description>
    <pubDate>Tue, 19 May 2026 21:22:51 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/beauty-business-name-ideas</guid>
    <title>
      <![CDATA[Beauty Business Name Ideas: How to Name Your Salon]]>
    </title>
    <link>https://www.joinblvd.com/blog/beauty-business-name-ideas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/50hSTYaXuswpDdsDLX7Q42/4be5c8de7d41a2fbefde1efb36a840f4/AI_Marketing_Tools_for_Beauty_Brands_-Hero_Image-.jpg" />Boulevard shares beauty business name ideas and naming tips to help salon and spa owners build a brand that stands out and reflects their aesthetic.]]>
    </description>
    <pubDate>Fri, 08 May 2026 21:52:49 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/membership-engagement-strategies</guid>
    <title>
      <![CDATA[Membership Engagement Strategies to Boost Client Retention]]>
    </title>
    <link>https://www.joinblvd.com/blog/membership-engagement-strategies</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/728Hm9HtcrqFRpUhxBSsVe/639654eab517dddc8c368a37b240743c/Screen_Shot_2020-07-14_at_12.48.03_PM.png" />Learn membership engagement strategies that help medspas keep members active and improve long-term retention with Boulevard’s all-in-one platform.]]>
    </description>
    <pubDate>Fri, 08 May 2026 20:06:39 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-and-spa-payment-processing</guid>
    <title>
      <![CDATA[Salon and Spa Payment Processing Software: What To Look for in 2026]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-and-spa-payment-processing</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5teKN6AczlTEaL332fpJGT/2b909be747f6fe6a9228b023b3ffae30/margins_thumbnail.jpg" />Get paid faster, manage cash flow, and simplify payouts all in one place with the best salon and spa payment processing systems, like Boulevard.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 18:56:41 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/mother-daughter-spa-day</guid>
    <title>
      <![CDATA[Mother-Daughter Spa Day Packages for Mother’s Day]]>
    </title>
    <link>https://www.joinblvd.com/blog/mother-daughter-spa-day</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/018rSJ9E10cv0cEUXMGKzH/deb12cf5e28facc7dd76c2e769ae48e4/mothers_day_beauty.jpg" />Drive Mother’s Day bookings with mother-daughter spa day packages. Discover ideas, pricing structures, and promotion strategies with Boulevard.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 18:49:15 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/medical-spa-vs-day-spa</guid>
    <title>
      <![CDATA[Medical Spas vs. Day Spas: A Business Model Breakdown]]>
    </title>
    <link>https://www.joinblvd.com/blog/medical-spa-vs-day-spa</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/fxvLHtiPSgmHwE061YLab/17d06e36a750f2f620e20c8e8bf8a7f3/Fueling_Growth_or_Stalling_It_-Hero_Image-.jpg" />Learn the differences between medical spas versus day spas. Compare services, staffing, and oversight needs to choose the right model for your business.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 18:43:18 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/beauty-business-revenue-analysis</guid>
    <title>
      <![CDATA[Beauty Business Revenue Analysis: Find and Fix Leakages]]>
    </title>
    <link>https://www.joinblvd.com/blog/beauty-business-revenue-analysis</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/50hSTYaXuswpDdsDLX7Q42/4be5c8de7d41a2fbefde1efb36a840f4/AI_Marketing_Tools_for_Beauty_Brands_-Hero_Image-.jpg" />Learn how to perform a practical beauty business revenue analysis for your salon, spa, or medspa. Find and fix gaps that cause revenue leaks.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 17:59:16 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/how-to-become-a-lash-tech</guid>
    <title>
      <![CDATA[How to Become a Lash Tech: A 2026 Certification Guide]]>
    </title>
    <link>https://www.joinblvd.com/blog/how-to-become-a-lash-tech</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/nyDJqhFrAhW6ivUMJ2Y9Q/d3ee7cc1bb67bb459ce095a88e3bec05/how_to_start_your_own_lash_business_thumbnail.jpg" />Learn how to become a lash tech by exploring licensing and certification rules, step-by-step requirements, kit basics, and tips to start booking clients.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 03:39:31 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/automated-marketing-strategy</guid>
    <title>
      <![CDATA[How to Use an Automated Marketing Strategy to Increase Bookings]]>
    </title>
    <link>https://www.joinblvd.com/blog/automated-marketing-strategy</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/DHd2sVoFQ0GUhDjhSjoU0/94cda41a169ada83aa53e3a01fcbd89c/Blog_Test_-2_Text_Marketing_-Thumbnail_Image-.png" />Optimize your automated marketing strategy by using email and SMS campaigns to get clients’ attention, book more appointments, and boost revenue.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 03:31:42 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/massage-therapy-certification</guid>
    <title>
      <![CDATA[Massage Therapy Certification: Requirements and Pathways]]>
    </title>
    <link>https://www.joinblvd.com/blog/massage-therapy-certification</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/71Y9IjFZEFJQb3a24qKihI/a41c0b064e86fa53321143b816402b0e/starting_a_massage_business_thumbnail.jpg" />Boulevard breaks down massage therapy certification requirements, license types, and training so practitioners can launch their careers with confidence.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 03:01:33 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/medspa-nurse-salary</guid>
    <title>
      <![CDATA[Medspa Nurse Salary Guide: 2026 Benchmarks]]>
    </title>
    <link>https://www.joinblvd.com/blog/medspa-nurse-salary</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/702iTw9G95xGGf0UTDnMdS/5d3c5158dd61142e149ec7d5e84ffb0c/6_Steps_to_Scale_Medspa_Biz_-Thumbnail_Image-.jpg" />Explore medspa nurse salary benchmarks in 2026, including aesthetic nurse pay and nurse injector earnings, and how Boulevard helps medspas manage staff.]]>
    </description>
    <pubDate>Thu, 30 Apr 2026 02:53:55 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/how-calculate-no-show-rate</guid>
    <title>
      <![CDATA[ No-Show Rate: How to Calculate It and How to Reduce It]]>
    </title>
    <link>https://www.joinblvd.com/blog/how-calculate-no-show-rate</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1AZnCQ3We8X3f5gI4ov44d/4be14d2cc3ec00b8af321f9ef6996f40/VIP_Vibes_Spa_-Thumbnail_Image-.png" /> Learn how to calculate your no-show rate and reduce the number of missed appointments with reminders, policies, and smarter scheduling through Boulevard.]]>
    </description>
    <pubDate>Sat, 18 Apr 2026 03:30:34 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/electronic-prescriptions-software</guid>
    <title>
      <![CDATA[Electronic Prescriptions Software: A Guide for Medspas]]>
    </title>
    <link>https://www.joinblvd.com/blog/electronic-prescriptions-software</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/SeJrjfIxABQHZGpMhCqkK/659b40ae29b2d0f574d0165fe1e5a03d/MedSpa_Salary_-Thumbnail_Image-.png" />Explore the best electronic prescription software of 2026 and learn how medspas can choose the right solution for compliance and efficiency.]]>
    </description>
    <pubDate>Sat, 11 Apr 2026 00:32:14 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/sales-commission-structure</guid>
    <title>
      <![CDATA[Sales Commission Structure: 2026 Salon Guide]]>
    </title>
    <link>https://www.joinblvd.com/blog/sales-commission-structure</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5rSchqcKkSE3xXzatNESWI/04c9c8a348128c09a86fa120bffde7db/spa_point_of_sale.jpg" />Discover a practical guide to designing a sales commission structure. Learn about choosing the right commission plan and calculating payouts.]]>
    </description>
    <pubDate>Sat, 11 Apr 2026 00:17:15 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/beauty-salon-insurance</guid>
    <title>
      <![CDATA[Beauty Salon Insurance For Your Business]]>
    </title>
    <link>https://www.joinblvd.com/blog/beauty-salon-insurance</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4tcY0q6I7hMWIqQdjZIfvh/d0fa13d1ae79aec602ad2ef0191edfff/Best_Salon_Booking_Software_-Thumbnail_Image-.jpg" />Wondering if you need beauty salon insurance for your business? Learn what it covers, how much it costs, and how to protect your growing salon.]]>
    </description>
    <pubDate>Sat, 04 Apr 2026 01:49:12 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/pros-and-cons-of-laser-hair-removal</guid>
    <title>
      <![CDATA[ Pros and Cons of Laser Hair Removal: A Guide for Professionals]]>
    </title>
    <link>https://www.joinblvd.com/blog/pros-and-cons-of-laser-hair-removal</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4NuXk5t7kH6aQqKwFakCtu/c3195dd34765459d49824d4314c961d3/9_most_important_features_medspa_software_-Thumbnail_Image-.jpg" />Discover the pros and cons of laser hair removal, from safety to results, so your spa can evaluate if it fits your business before expanding your services.]]>
    </description>
    <pubDate>Sat, 04 Apr 2026 01:41:00 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/iconic-spas</guid>
    <title>
      <![CDATA[How Iconic Spa Scaled Growth with Boulevard]]>
    </title>
    <link>https://www.joinblvd.com/blog/iconic-spas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4f8mno51s5NonGRgHQATYW/815135cc1ef53a89f2327a6694c55f7f/Nk-1__1_.jpeg" />Learn how Iconic Spa scaled a multi location aesthetics business with Boulevard, increasing revenue by 123 percent and streamlining operations.]]>
    </description>
    <pubDate>Tue, 31 Mar 2026 16:55:11 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/crm-benefits</guid>
    <title>
      <![CDATA[10 CRM Benefits Every Medspa Business Needs to Know]]>
    </title>
    <link>https://www.joinblvd.com/blog/crm-benefits</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3G9sV2jhNd9yHd1O4NUsPY/fb978164f3741597326feba422b9750d/Enterprise_Client_Nurturing_-Thumbnail_Image-.png" />Learn key CRM benefits for medspas and how to choose the right system to improve retention, team efficiency, and the client experience.]]>
    </description>
    <pubDate>Sat, 28 Mar 2026 00:51:08 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/booth-rental-salon-agreement</guid>
    <title>
      <![CDATA[ Booth Rental Salon Agreements: Examples and Best Practices]]>
    </title>
    <link>https://www.joinblvd.com/blog/booth-rental-salon-agreement</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4gy8T9ZH3KRBf2o7RC95k6/9b29025eae97b940cce2c8f322c38b8f/7_Features_Salon_Booking_-Hero_Image-.webp" /> In this booth rental salon agreement guide, we’ll define key sections, offer examples, and explain how to build a document that protects your salon.]]>
    </description>
    <pubDate>Sat, 21 Mar 2026 04:07:48 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-cancellation-policy</guid>
    <title>
      <![CDATA[ Salon Cancellation Policy Guide With Templates and Examples]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-cancellation-policy</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5f3WxmVuTCAP73wme7JuLk/e59906ebfa4d0b9416bb6c2b3cc68cb1/Adjust_Salon_Pricing_-Thumbnail_Image-.jpg" />Get a practical guide to building a salon cancellation policy that protects your revenue, sets the right expectations, and improves client experiences.]]>
    </description>
    <pubDate>Mon, 09 Mar 2026 21:18:30 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/spring-marketing-playbook</guid>
    <title>
      <![CDATA[Spring Marketing Playbook: How to Drive Bookings and Revenue This Season]]>
    </title>
    <link>https://www.joinblvd.com/blog/spring-marketing-playbook</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/6Fvd1j7IzxHs3YyzlyyCMj/ee89e7101d5ff5eba75d2bae757583c9/Q2_Marketing_Thumbnail.png" />Build a smarter seasonal marketing strategy for your salon, spa, or medspa. Learn how to coordinate email & SMS marketing, boost your salon loyalty program, and launch spring promotion ideas that increase bookings and retention.]]>
    </description>
    <pubDate>Mon, 09 Mar 2026 16:57:07 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/powered-by-women</guid>
    <title>
      <![CDATA[Powered by Women: The Beauty Workforce]]>
    </title>
    <link>https://www.joinblvd.com/blog/powered-by-women</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2boEsPLvrN9d2pEHOlO3Fs/6ae188ff55fdc65e0a22365bb220f98e/240430_BLVD_REBRAND_DAY20061-2048x1411-fa5bed7.png" />Nearly 89% of beauty professionals are women. Explore how women power the salon, spa, and medspa workforce — and why their labor, care, and expertise fuel one of the fastest-growing industries in the U.S.]]>
    </description>
    <pubDate>Thu, 05 Mar 2026 20:40:04 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-success-stories-vol-9-fellow-barber</guid>
    <title>
      <![CDATA[Boulevard Success Stories Vol. 9: Fellow Barber ]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-success-stories-vol-9-fellow-barber</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3YIFA0NwjuHBm51Oj6RmPm/f394d9386451cf8c636af0ae19be8198/Fellow_Barber_Thumbnail_1280x1720.jpg" />Fellow Barber shares how it built a modern barbershop brand rooted in tradition, scaled across NYC, San Francisco, and Los Angeles, and leverages Boulevard to elevate client experience, streamline operations, and support independent growth.]]>
    </description>
    <pubDate>Thu, 05 Mar 2026 19:13:01 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-walk-ins-plump</guid>
    <title>
      <![CDATA[Boulevard Walk Ins: Plump]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-walk-ins-plump</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/49Yt6IxSgYEYmLotvnnOZd/8dcd0ba1827084a994242a6f06481153/Plump_Thumbnail_16x9.jpg" />Plump shares how it scales modern wellness with operational excellence, hospitality driven client experience, and smart technology powered by Boulevard to support multi location growth.]]>
    </description>
    <pubDate>Thu, 05 Mar 2026 19:12:58 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-walk-ins-fox-and-jane</guid>
    <title>
      <![CDATA[Boulevard Walk Ins: Fox & Jane]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-walk-ins-fox-and-jane</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3dQWZNHnQAryZ12zdg6ihR/6761ab89a0476d3dcfed5b0646c776f1/Fox_and_Jane_Thumbnail_1280x1720.jpg" />Fox & Jane shares how it built a modern, inclusive salon brand in New York City and uses Boulevard’s online booking and client management tools to power seamless operations and an elevated, experience driven visit.]]>
    </description>
    <pubDate>Thu, 05 Mar 2026 19:12:56 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-success-stories-vol-10-elite-aesthetics</guid>
    <title>
      <![CDATA[Boulevard Success Stories Vol. 10: Elite Aesthetics]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-success-stories-vol-10-elite-aesthetics</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3g0EiiFmvHlvyTpQc7HDEP/37427827313daa48eeb567f41c6d6b92/Elite_Aesthetics_Thumbnail_1280x1720.jpg" />Elite Aesthetics founder Mariesa Porter shares how she built one of Manhattan’s most sought after medical spas and uses Boulevard to power seamless booking, compliant client management, real time reporting, and sustainable medspa growth.]]>
    </description>
    <pubDate>Thu, 05 Mar 2026 16:55:43 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/choosing-a-salon-appointment-app</guid>
    <title>
      <![CDATA[Guide to Choosing a Salon Appointment App in 2026]]>
    </title>
    <link>https://www.joinblvd.com/blog/choosing-a-salon-appointment-app</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/7wIH8bDGadNNakZqLNNnGZ/35fbc38f0aa8d303bce8ecd2d7a5b54f/spa_and_salon_software.jpg" />Learn top tips for choosing a salon appointment app, see what features and benefits to look for, and compare four popular tools to find the perfect fit.]]>
    </description>
    <pubDate>Wed, 25 Feb 2026 21:26:13 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/spa-business-checklist</guid>
    <title>
      <![CDATA[Spa Business Checklist: How to Increase Revenue and Grow Your Spa ]]>
    </title>
    <link>https://www.joinblvd.com/blog/spa-business-checklist</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2yDFGRKFTFSt5CSTF81k6R/49de9475812cbbf754525b20e60fec64/Spa_Rev_Checklist_Thumbnail.png" />Use this spa business checklist to identify opportunities to increase bookings, improve client retention, and grow revenue through smarter operations and client experience strategies.]]>
    </description>
    <pubDate>Tue, 24 Feb 2026 01:54:22 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/medspa-membership-guide</guid>
    <title>
      <![CDATA[Memberships that Sell Themselves: Designing Programs Medspa Clients Want]]>
    </title>
    <link>https://www.joinblvd.com/blog/medspa-membership-guide</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5T0AzWAD5FLiG17KgGvIm7/ea77364655985852c15edb0c9cba9491/Membership_Guide_Hero.png" />Learn how to create a membership program that increases client retention, boosts recurring revenue, and builds long-term loyalty with proven membership ideas and strategies.]]>
    </description>
    <pubDate>Tue, 24 Feb 2026 01:22:14 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/natural-hair-movement</guid>
    <title>
      <![CDATA[Natural Hair Movement: From Activism to Industry Transformation]]>
    </title>
    <link>https://www.joinblvd.com/blog/natural-hair-movement</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4QPyxAdKsl2nOHuYVC0FqH/823cde50175f05f76fcb501b6d142941/black_history_month_hero.jpg" />Learn how the natural hair movement revolutionized the beauty industry. We’ll cover history, care techniques, and how to serve natural hair clients.]]>
    </description>
    <pubDate>Fri, 20 Feb 2026 18:55:37 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/cutthroat-barbers</guid>
    <title>
      <![CDATA[How Cutthroat Barbers Elevated the Modern Barbershop Experience with Boulevard]]>
    </title>
    <link>https://www.joinblvd.com/blog/cutthroat-barbers</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/43N0YJbCeItROFx6eRXmnq/e9007a28c52965ea984e36cf5292ed04/brandy_work_head_shot__1_.png" />See how Cutthroat Barbers increased prebooking 27%, service sales 14%, and appointments 10% with Boulevard. Download the full case study.]]>
    </description>
    <pubDate>Wed, 18 Feb 2026 21:40:29 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/best-pos-systems-for-salons</guid>
    <title>
      <![CDATA[5 Best POS Systems for Salons in 2026]]>
    </title>
    <link>https://www.joinblvd.com/blog/best-pos-systems-for-salons</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1n8r1Np2IGY2eEtaaDGly4/bb97a0353c7015ed32d8571efec25ca7/Syles_that_Serve_-Hero_Image-.png" />Looking for the best POS system for salon growth in 2026? Compare top options, discover must-have features, and learn tips to help you choose wisely.]]>
    </description>
    <pubDate>Sat, 14 Feb 2026 03:09:36 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/leveraging-the-right-tools-to-streamline-efficiency-and-increase-revenue</guid>
    <title>
      <![CDATA[Leveraging the Right Tools to Streamline Efficiency and Increase Revenue]]>
    </title>
    <link>https://www.joinblvd.com/blog/leveraging-the-right-tools-to-streamline-efficiency-and-increase-revenue</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/6a5mpOLtVJNAkJmeMbJ7Wn/0808d3cd97a188035792b31188fc24ce/250310_JOINBLVD_DAY11405-4724x3456-e725bfa.jpg" />Learn how aesthetics and beauty businesses use smart systems to streamline operations, reduce costs, increase retention, and drive measurable revenue growth.]]>
    </description>
    <pubDate>Fri, 13 Feb 2026 00:11:10 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/client-intake-form</guid>
    <title>
      <![CDATA[What’s a Client Intake Form? A Guide for Salons and Medspas]]>
    </title>
    <link>https://www.joinblvd.com/blog/client-intake-form</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/qvfz8uv1sXc7olz0em8t1/7fcf494a69a5f1d7f891ba09d8b6c2d3/reporting_software_hero.jpg" />Learn about The Medical Spa Show, The Aesthetic Show, and more in our guide to the best medspa shows of 2026.]]>
    </description>
    <pubDate>Wed, 04 Feb 2026 23:15:18 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/medspa-membership-ideas</guid>
    <title>
      <![CDATA[ 6 Medspa Membership Ideas for Success]]>
    </title>
    <link>https://www.joinblvd.com/blog/medspa-membership-ideas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/457DTt75C57CSalrIBysDM/b6556acb8b131c31e842da3aa0fec91b/The_Spa_Managers_Guide_2025_-Hero_Image-_.jpg" />Discover six medspa membership ideas that make your income more consistent and bring customers back, with ideas for structures, perks, and ways to launch.]]>
    </description>
    <pubDate>Thu, 29 Jan 2026 22:50:04 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-walk-ins-skin-habit</guid>
    <title>
      <![CDATA[Boulevard Walk Ins: Skin Habit]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-walk-ins-skin-habit</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/44AVNzzgveCbNlcpvEZCci/016241820f9a262d445bc2b87eafbb87/Skin_Habitat_Thumbnail_16x9.jpg" />Skin Habit grew from DIY facials into a trusted skincare destination focused on real results, loyal clients, and a seamless experience powered by Boulevard.]]>
    </description>
    <pubDate>Wed, 28 Jan 2026 21:44:13 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-success-stories-vol-8-shop-good</guid>
    <title>
      <![CDATA[Boulevard Success Stories Vol. 8: Shop/Good]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-success-stories-vol-8-shop-good</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5jBes0qS40ALldfMFfzNYZ/12c820734756b89b18209c4bb5e3b19b/BLVD_Shop_Good_1920x1080.jpg" />Shop Good shares how wellness, beauty, and community come together through clean products and holistic treatments in this Boulevard Success Story.]]>
    </description>
    <pubDate>Wed, 28 Jan 2026 21:44:07 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/2026-salon-trends-guide</guid>
    <title>
      <![CDATA[Future-Proofing Your Salon: Trends, Tech, and Tactics to Grow in 2026]]>
    </title>
    <link>https://www.joinblvd.com/blog/2026-salon-trends-guide</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1ZCFyOHpDHaENrrWkU0fKi/a6d23a11adffd3fd1dbb87c474c33987/Hair_Salon_Trends_Guide_-Hero_Image-.png" />Discover the top trends shaping salon success in 2026—from personalization and memberships to sustainability, tech, and AI. Learn how to future-proof your salon and drive growth in a rapidly evolving industry.]]>
    </description>
    <pubDate>Mon, 12 Jan 2026 22:40:08 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/willow-and-birch</guid>
    <title>
      <![CDATA[How Willow & Birch Generated Over $127,000 in a Year Using Boulevard]]>
    </title>
    <link>https://www.joinblvd.com/blog/willow-and-birch</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/32JsBlEhFRaXCjCsmC8iFW/18a9f999e0c0ab7ef4133c0deae4fc09/Willow___Birch_Founder_Jessica_Kocurek_Headshot_-Thumbnail_Image-.jpg" />See how Willow & Birch generated $127K in revenue, boosted retail sales 20%, and booked 900 appointments using Boulevard’s automated marketing suite and seamless client experience tools.]]>
    </description>
    <pubDate>Mon, 12 Jan 2026 22:00:29 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/essential-steps-for-business-expansion</guid>
    <title>
      <![CDATA[Preparing for Growth: Essential Steps for Business Expansion]]>
    </title>
    <link>https://www.joinblvd.com/blog/essential-steps-for-business-expansion</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5ABdeHBHXWT4ojuvk47MUX/1091771b45d79ea66b46091747aa9bac/Prep_for_Growth_-Thumbnail_Image-.jpg" />Learn the essential steps to expand your self-care business with confidence. Explore how to refine operations, elevate the client journey, track KPIs, and build a strong foundation for scalable, sustainable growth.]]>
    </description>
    <pubDate>Mon, 12 Jan 2026 19:22:38 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/marketing-suite-the-ultimate-holiday-campaign</guid>
    <title>
      <![CDATA[Marketing Suite: The Ultimate Holiday Campaign]]>
    </title>
    <link>https://www.joinblvd.com/blog/marketing-suite-the-ultimate-holiday-campaign</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/mkUt5azthqBEuKISXkLZH/742df9fb830bc0adf56dd44f94c3b31f/Marketing_Suite_-_Ultimate_Holiday_Campaign_-Thumbnail_Image-.jpg" />Boost bookings and revenue this holiday season with smart automated campaigns, standout email strategies, and high-impact promotions. Learn how to elevate your holiday marketing and maximize profits with Boulevard’s Marketing Suite.]]>
    </description>
    <pubDate>Mon, 12 Jan 2026 18:50:08 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/technical-skill-emotional-intelligence</guid>
    <title>
      <![CDATA[Great Hair, Bad Vibes: Why 71% of Clients Say Technical Skill Isn’t Enough]]>
    </title>
    <link>https://www.joinblvd.com/blog/technical-skill-emotional-intelligence</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4SwtFQh8rJzOubaJ56r3tx/91d333f21c3823dd1389042f93b39e0d/Great_Hair__Bad_Vibes_-Thumbnail_Image-.png" />Learn how your self-care business can combine incredible treatments with fantastic service to win over first-time clients and build their loyalty.]]>
    </description>
    <pubDate>Mon, 05 Jan 2026 22:21:10 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/gen-z-social-media</guid>
    <title>
      <![CDATA[The Modern Client Journey: Why 55% of Gen Z Checks Your Socials Before Booking]]>
    </title>
    <link>https://www.joinblvd.com/blog/gen-z-social-media</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3qbnRimCPXHveALFU4xWP6/38d5166766c5fa7fc6d1d46465564480/Gen_Z_Social_-Thumbnail_Image-.png" />Learn why Gen Z clients care so much about your social media presence, which platforms they rely on, and what really matters to them in the self-care sphere.]]>
    </description>
    <pubDate>Fri, 02 Jan 2026 22:52:23 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/building-loyalty-through-tailored-memberships-and-packages</guid>
    <title>
      <![CDATA[Building Loyalty Through Tailored Memberships & Packages]]>
    </title>
    <link>https://www.joinblvd.com/blog/building-loyalty-through-tailored-memberships-and-packages</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/7e1TDFqHEf5FElhDPV4K6L/8bb0f44194511825db97b5d88903bec4/Building_Loyalty_Through_Memberships___Packages_-Thumbnail_Image-.jpg.jpg" />Learn how personalized membership and package strategies can increase retention, generate predictable revenue, and turn clients into lifelong advocates.]]>
    </description>
    <pubDate>Fri, 19 Dec 2025 22:46:39 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/the-definitive-guide-for-first-time-salon-owners</guid>
    <title>
      <![CDATA[The Definitive Guide for First-Time Salon Owners]]>
    </title>
    <link>https://www.joinblvd.com/blog/the-definitive-guide-for-first-time-salon-owners</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/15mnZpcxB8F3ooDdIsxPF3/775f35192d3842118dc67f9f824bd915/The_Definitive_Guide_for_First-Time_Salon_Owners.png" />So you've finally decided to open your very own beauty business. Congratulations! This guide will cover everything a first-time beauty business owner needs to build a brand, lock down equipment, and open the doors to a successful salon or spa. ]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:12:27 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-email-marketing</guid>
    <title>
      <![CDATA[Salon Email Marketing: Tools, Tips, and Tricks]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-email-marketing</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1Yt9WDNbdHypHqtiNcPPFQ/96b42fed728cc6adb4e437ee8d0822bb/salon_email_marketing_thumbnail.png" />From building your email list to how to craft the perfect subject line, this article breaks down everything you need to know to successfully launch a salon email marketing strategy. ]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:11:49 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/testimonials</guid>
    <title>
      <![CDATA[Why I Switched to Boulevard: Testimonials from Salon Owners Across the US]]>
    </title>
    <link>https://www.joinblvd.com/blog/testimonials</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/75dphlkgYbUOA0Jvv2lkUa/b49fe8be2c16a02f2a185bfa6f34c34e/Thumbnail_-_Why_I_Switched.png" />Want to know if Boulevard is right for you? Read here to see what our customers have to say.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:11:44 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/case-study-heyday</guid>
    <title>
      <![CDATA[Case Study: Heyday]]>
    </title>
    <link>https://www.joinblvd.com/blog/case-study-heyday</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/44KTMMu8Ar54Rf3a1wxFzc/20f94b600f0f2667eb6e449d9284bbc7/Heyday.png" />Heyday switched to Boulevard to streamline operations and increased service revenue by 20% in the process. Read the full case study to see how it happened.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:11:36 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/engineering-at-boulevard-meet-jared-tibshraeny</guid>
    <title>
      <![CDATA[Engineering at Boulevard: Meet Jared Tibshraeny]]>
    </title>
    <link>https://www.joinblvd.com/blog/engineering-at-boulevard-meet-jared-tibshraeny</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/6EQaQgYBfrIYClmJrbLuuS/6b27058fefaca79aec686a01147ea648/jared_freeze_frame.jpg" />Meet Boulevard's Director of Engineering, Jared Tibshraeny and learn about the creative challenges he and his team solve for to make Boulevard the best in salon management software.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:11:17 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/education-at-boulevard-meet-shanalie-wijesinghe</guid>
    <title>
      <![CDATA[Education at Boulevard: Meet Shanalie Wijesinghe]]>
    </title>
    <link>https://www.joinblvd.com/blog/education-at-boulevard-meet-shanalie-wijesinghe</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4JhITRFHVmna8bxbZB9M5S/4afa4b0579df59b62a07470a2c9ed666/T08NZR02J-UFH8MCZBK-36cdd8d80a9a-512.png" />She's run the show for some of the hottest salons, and now her expertise is here to help all Boulevard partners.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:11:14 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/client-communication-texts-email</guid>
    <title>
      <![CDATA[Why Communication With Your Clients Is Crucial]]>
    </title>
    <link>https://www.joinblvd.com/blog/client-communication-texts-email</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5NXTEynq6V98VYGI00r9WN/d5ba2e2e6dd9f95ca30304a2e74c991f/Thumbnail_Why_Communication_with_your_Clients_is_Crucial.jpeg" />Communicating with clients is key to nurturing relationships and avoiding no-shows. Here’s how to use SMS texts and emails for better client communication.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:52 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/5-reasons-switch-to-boulevard</guid>
    <title>
      <![CDATA[Top Five Reasons to Ring in the New Year with Boulevard]]>
    </title>
    <link>https://www.joinblvd.com/blog/5-reasons-switch-to-boulevard</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2L4g8QNxFV7tSIS9MvbPae/4979b4ba585e2cf544c8009b9538514d/new_year_blvd_thumbnail.jpg" />Don’t spend another year fighting with your salon management software. Discover why you should make the switch to Boulevard today.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:48 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevards-guide-to-recruiting</guid>
    <title>
      <![CDATA[Boulevard's Guide to Recruiting]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevards-guide-to-recruiting</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/32K2wrzqqiM5AAQ7A2KvRb/5cabf82ab63896ea562094087d9d58ec/Boulevard_s_Guide_to_Salon_Recruiting.png" />It’s a whole new world out there, and salon recruitment is changing for good — and for the better. Here’s everything salon owners need to know to get recruiting right and nail the challenges of today’s industry.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:42 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/vaccine-mandates</guid>
    <title>
      <![CDATA[What Beauty Pros Need To Know About Vaccine Mandates]]>
    </title>
    <link>https://www.joinblvd.com/blog/vaccine-mandates</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1JpNT7Rvm8x7LIrGM6NZkM/e475041ce3d7d2e298e4bf5b0ed6a111/vaccineTHUMBNAIL.jpg" />Here’s what beauty professionals need to know about vaccine mandates for privately owned businesses across the country.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:26 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/4-consumer-behavior-trends-the-beauty-industry-should-watch-in-2021</guid>
    <title>
      <![CDATA[4 Consumer Behavior Trends the Beauty Industry Should Watch in 2021]]>
    </title>
    <link>https://www.joinblvd.com/blog/4-consumer-behavior-trends-the-beauty-industry-should-watch-in-2021</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1P9NlhLIP00pt40pfudzei/b305f1191aadd45e5f99c44b54b79660/Behavior_thumbnail.jpg" />As consumers turn to brands for self-care guidance in 2021, these are the top industry trends that beauty businesses need to know.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:20 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/boulevard-series-b-financing</guid>
    <title>
      <![CDATA[Boulevard’s Series B Financing: Onward, Together.]]>
    </title>
    <link>https://www.joinblvd.com/blog/boulevard-series-b-financing</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4BMlAapve886A5P87bDZu/f9414a11f6b09f4214565b7b52f46d36/Series_B-01.png" />Boulevard Co-Founder and CEO Matt Danna announces a $27 million Series B investment co-led by Index Ventures and Toba Capital, with participation from VMG Partners, Bonfire Ventures, Ludlow Ventures and BoxGroup.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:14 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/case-study-suite-caroline</guid>
    <title>
      <![CDATA[How Suite Caroline Switched Platforms & Increased Service Value by 36%]]>
    </title>
    <link>https://www.joinblvd.com/blog/case-study-suite-caroline</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/7fBvBKqyHSiRWs8hOsEZlM/8fd020ef7224d5fd8794dc8479422984/Suite_Caroline.png" />Not your ordinary booking software, Boulevard is the business management platform powering the next generation of premium salons and spas.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:10:06 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/case-study-face-foundrie</guid>
    <title>
      <![CDATA[How FACE FOUNDRIÉ Unlocked $60,000 in Revenue with a Click of a Button]]>
    </title>
    <link>https://www.joinblvd.com/blog/case-study-face-foundrie</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/25BnAAfPRzBJh0sshj6v8f/1ae67e9d0bef66d37aa4f6a88b75b9db/Face_Foundrie.png" />Not your ordinary booking software, Boulevard is the business management platform powering the next generation of premium salons and spas.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:09:59 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/case-study-fellow-barber</guid>
    <title>
      <![CDATA[How Fellow Barber Booked 1,000 New Appts/Month with Boulevard’s Marketing Suite]]>
    </title>
    <link>https://www.joinblvd.com/blog/case-study-fellow-barber</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1g6MitGMaw30yFvaQG9zc8/8560cad6d2b48d7849dedaf720f8dd4d/Fellow_Barber.png" />Not your ordinary booking software, Boulevard is the business management platform powering the next generation of premium salons and spas.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:09:53 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/gender-neutral-pricing-salons</guid>
    <title>
      <![CDATA[A Case for Gender Neutral Pricing in Salons]]>
    </title>
    <link>https://www.joinblvd.com/blog/gender-neutral-pricing-salons</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3JoOTU4YDZNZJ8AgyWg3JO/f27e503974b71d313bfa80ee5476beca/evan-bollag--blog_sized.jpg" />Beyond products that we use in our everyday care regimen, the global movement to gender-neutral salon pricing is still getting the ball rolling.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:09:28 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/spa-advertisement-examples</guid>
    <title>
      <![CDATA[The 5 Best Spa Advertisement Examples of All Time]]>
    </title>
    <link>https://www.joinblvd.com/blog/spa-advertisement-examples</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/12af1a95QWKpUyBurqfRW4/25944f172f520d5797ad80009949fd72/image3.jpg" />A new customer is one good ad away. These examples will teach you how to avoid a muddled message in your spa advertisement.]]>
    </description>
    <pubDate>Wed, 17 Dec 2025 20:09:12 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/resources-for-salons-covid-19</guid>
    <title>
      <![CDATA[COVID-19 Resources to Help Salons and Spas]]>
    </title>
    <link>https://www.joinblvd.com/blog/resources-for-salons-covid-19</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4wXV1RSfjSlgKaEK6yN9pZ/8325b7e5ff210774f1bb951e74a3484d/Screen_Shot_2020-04-20_at_1.57.56_PM.png" />A list of COVID-19 resources for especially curated for beauty salons and hair stylists navigating "the new normal."]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:56 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/assembly-bill-5</guid>
    <title>
      <![CDATA[ AB5 + Salon Owners: How Boulevard Can Help]]>
    </title>
    <link>https://www.joinblvd.com/blog/assembly-bill-5</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2NTIXOnPRRRBTGpuV6v5e9/b4423f29534d29d5b41c4d9b73a0379d/Multi-Merchant-horizontal.png" />Learn how Boulevard salon software can help California salon owners stay in compliance with Assembly Bill 5. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:53 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-marketing-ideas</guid>
    <title>
      <![CDATA[12 Salon Marketing Ideas for Your Business]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-marketing-ideas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/7gmA8Veuyamx2GQYCpc8H7/3479996739fe304abc676edcf3ee774d/Boulevard-SalonMarketingIdeas2020_V3.jpg" />If you’re struggling to bring in new clients, these salon marketing ideas are creative, effective ways to promote your business and increase bookings.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:52 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/beauty-industry-during-recession</guid>
    <title>
      <![CDATA[The Beauty Industry During Recession: 5 Survival Tips]]>
    </title>
    <link>https://www.joinblvd.com/blog/beauty-industry-during-recession</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3bVCnx38YRDwiFSgsjVZjU/47f596bc23e1375cd5fbce3517ca90ad/Boulevard-COVID19-BeautyRecession-3Artboard_6.jpg" />The secret to surviving the beauty industry during a recession is planning. Here are 5 ways you can begin to recession-proof your business. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:50 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/hair-salon-promotions</guid>
    <title>
      <![CDATA[5 Hair Salon Promotions That Bring In Clients]]>
    </title>
    <link>https://www.joinblvd.com/blog/hair-salon-promotions</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/v4QR4rzHszd7VaqwCD4v6/636f0b407930969bd4d590f7dede687e/Boulevard-PromotionsClients-3.jpg" />With the right hair salon promotions, you can engage existing clients and attract new regulars throughout the year.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:47 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/case-study-hairroin-salon</guid>
    <title>
      <![CDATA[Case Study: Hairroin Salon]]>
    </title>
    <link>https://www.joinblvd.com/blog/case-study-hairroin-salon</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1CpU2ff4fWy0dqDC6SfqKi/d90cea5fb509415589346362a6ecca36/Hairroin.png" />Janine Jarman founded Hairroin in 2005 as a way to empower radical self-confidence through cosmetological expertise. Since then, she has grown the business to two locations in New York and Los Angeles, and added a digital salon, Parlour H. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:44 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/hair-salon-advertising</guid>
    <title>
      <![CDATA[7 Super Easy Tips for Hair Salon Advertising]]>
    </title>
    <link>https://www.joinblvd.com/blog/hair-salon-advertising</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/6hxeXSyjFZkpKUeDs80jg0/04c484dfb3603a71747dda5627c55d66/Hair_Salon_Advertising_Easy_Tips_Hero_Thumb.jpg" />Use these simple steps to ensure your hair salon advertising gets the results you want to build a happy and loyal clientele.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:42 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/beauty-salon-equipment</guid>
    <title>
      <![CDATA[Beauty Salon Equipment: Rent, Buy, or Finance?]]>
    </title>
    <link>https://www.joinblvd.com/blog/beauty-salon-equipment</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4rO2GsLrOC2Y9p2e3WxDlA/b743eeb0672f54d39639525bb83ffaaa/image1.jpg" />When shopping for beauty salon equipment, how you shop matters just as much as the quality of the equipment itself. Here's what you need to know.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:41 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-decorating-ideas</guid>
    <title>
      <![CDATA[Salon Decorating Ideas: Design a Space Clients Will Love]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-decorating-ideas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/381l3G4uDaI2g4MVk8NDZZ/9342ccbb2a5d13c2fe8eefbb939abbf4/Salon_Decorating_Ideas_Thumb.jpg" />Check out salon decorating ideas that elevate your space, strengthen your brand, and create an experience clients enjoy from the moment they walk in.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:41 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-equipment</guid>
    <title>
      <![CDATA[Salon Equipment Checklist: Top Tips for Beauty Pros]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-equipment</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/4ZKTCU3ZMXoXwpxjd433cr/87cf94b13a1b1bd67476f28094c0fe5b/Salon_Equipment_Checklist_Thumb.jpg" />Choosing salon equipment shouldn’t be so difficult. In our latest blog post, we help you balance functionality and client comfort for the right price.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:40 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-offers-for-new-clients</guid>
    <title>
      <![CDATA[3 Salon Offers To Give New Clients]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-offers-for-new-clients</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5UYQlZkrju6hoIXPfTrZsM/2740eddbc6c4e83abcd0692ba263b0df/3_new_offers_hero.png" />Start every new client off with a salon offer they can’t refuse and an experience they won’t forget.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:39 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/banning-race-based-hair-discrimination</guid>
    <title>
      <![CDATA[Legalize Black Hair: On Banning Race-Based Hair Discrimination ]]>
    </title>
    <link>https://www.joinblvd.com/blog/banning-race-based-hair-discrimination</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/32OHkTQCWNS7yL7RN3rihQ/0dbe0b137065b34f2ea62d7e69e6d757/Screen_Shot_2020-08-04_at_12.27.26_PM.png" />A look at The Crown Act, and where the US is currently progressing with banning race-based hairstyle discrimination.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:38 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/fica-tax-tip-credit</guid>
    <title>
      <![CDATA[5 Things Salon Owners Must Know About the FICA Tax Tip Credit]]>
    </title>
    <link>https://www.joinblvd.com/blog/fica-tax-tip-credit</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/3tj56B7ynRiI61Omyaa7bz/b1cfeced5c77dec67fa25da8ee8b338a/IG2.png" />Learn the facts about the FICA Tax Tip Credit provision for salons, and what beauty professionals can do to support. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:37 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/spa-marketing-plan</guid>
    <title>
      <![CDATA[How to Build A Spa Marketing Plan]]>
    </title>
    <link>https://www.joinblvd.com/blog/spa-marketing-plan</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/5WgL5bKzpPntf37vtXP1Zl/f00e120d29a0b0a7a902761e88e7b161/spa-marketing-plan_hero.jpg" />Running and promoting your spa are two different things. You need a spa marketing plan that will highlight your most competitive features.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:36 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/spa-promotion-ideas</guid>
    <title>
      <![CDATA[Creative Spa Promotion Ideas for Success]]>
    </title>
    <link>https://www.joinblvd.com/blog/spa-promotion-ideas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/gg86UxY6klpC5Mg52Y8m1/50f941b61e6d1904ab86755008390817/Creative_Spa_Promotion_Ideas_-Thumbnail_Image-.png" />Discover winning spa promotion ideas to boost your business. Learn creative strategies for attracting and retaining clients, ensuring your spa's success.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:35 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/spa-marketing-ideas</guid>
    <title>
      <![CDATA[Fresh Spa Marketing Ideas for 2023]]>
    </title>
    <link>https://www.joinblvd.com/blog/spa-marketing-ideas</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1XOA5HF69hxl5fj8a2NyTs/de334cb1476fe76e8746d1a31dcfe4e3/image3.jpg" />Are you struggling to attract loyal customers? These spa marketing ideas can help you boost brand awareness.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:34 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/beauty-appreciation-or-appropriation-the-cultural-divide</guid>
    <title>
      <![CDATA[Beauty Appreciation or Appropriation? The Cultural Divide.]]>
    </title>
    <link>https://www.joinblvd.com/blog/beauty-appreciation-or-appropriation-the-cultural-divide</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/55sZoDHSUK8UF9OtSHuZGk/ff957d63037120fa473eeb9a5c47c2e6/tammie-allen-KIg7V5AbTpw-unsplash.jpg" />Adele in Bantu knots. Kardashians in cornrows. When it comes to the adoption of black hairstyles by non-BIPOC communities, is it cultural appreciation or appropriation? Catherine LaCroix explores. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:33 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-manager</guid>
    <title>
      <![CDATA[Salon Manager Survival Guide - Resources to Carry For Your Whole Career]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-manager</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/6NkvWhLxb0d0pg0KPlxeLa/3e7385302288cda1ca93c462b70ee402/image2.jpg" />What skills and qualifications does a salon manager need? We compiled answers to all the questions you’ve been asking, and a few that you haven’t!]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:32 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/5-elements-of-a-fantastic-salon-consultation</guid>
    <title>
      <![CDATA[The 5 Elements of a Fantastic Salon Consultation ]]>
    </title>
    <link>https://www.joinblvd.com/blog/5-elements-of-a-fantastic-salon-consultation</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/74Gs6lwVLGWiXL2izPKcJI/416ccc99b7ce6d68caa1058fba543a79/IMG_5334.jpg" />There’s nothing that sets up the relationship between stylist and client for success more effectively than a clear, emotionally intelligent, helpful salon consultation. Here are the five must-haves to make every salon consultation perfect. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:31 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/how-to-be-a-good-salon-manager</guid>
    <title>
      <![CDATA[How to Be a Good Salon Manager: 6 Tips to Master the Trade]]>
    </title>
    <link>https://www.joinblvd.com/blog/how-to-be-a-good-salon-manager</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2P4O7VGyfQdAZDPnTwZM0t/4b6f79d0f8e57fd15a27cf6927f8f266/image3.jpg" />Want to know how to be a good salon manager? It isn’t about being a better stylist, but a better leader for your team.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:31 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/upgrade-client-communication</guid>
    <title>
      <![CDATA[Holiday Salon Strategy: Upgrade Your Client Communication]]>
    </title>
    <link>https://www.joinblvd.com/blog/upgrade-client-communication</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/2jbsgP3sIEnDhFTQbFZd6d/b6137d20faecae2083e40284cb3236dd/helena-lopes-QpjyqYy5R-U-unsplash__1_.jpg" />Manage salon client communication with a business management platform that understands the importance of impeccable client communication and equips your team with the means to make easy communication a reality. ]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:30 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/job-roles-in-a-beauty-salon</guid>
    <title>
      <![CDATA[Job Roles in a Beauty Salon: A Guide for Salon Owners]]>
    </title>
    <link>https://www.joinblvd.com/blog/job-roles-in-a-beauty-salon</link>
    <description>
    <![CDATA[ <img src="https://images.ctfassets.net/2ad6lzhcf1hi/1PS4qvG5c7veL9Mggrt8Qc/4e33898214a3bca99ca768b3847553f8/image2.jpg" />Boulevard breaks down the key job roles in a beauty salon, from stylists and receptionists to managers, and how to build the right team for your business.]]>
    </description>
    <pubDate>Fri, 12 Dec 2025 23:48:29 GMT</pubDate>
  </item>

  <item>
    <guid>https://www.joinblvd.com/blog/salon-management</guid>
    <title>
      <![CDATA[Salon Management: The Ultimate Guide]]>
    </title>
    <link>https://www.joinblvd.com/blog/salon-management</link>
    <description>
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    <pubDate>Fri, 12 Dec 2025 23:48:29 GMT</pubDate>
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    <guid>https://www.joinblvd.com/blog/case-study-skin-house-facial-bar</guid>
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