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Nicholas Garofalo

Director of Marketing at Automattic

@eidolonnight Batavia, NY joined Aug 2007

nicholasgarofalo.com github.com/eidolonnight Slack: @EidolonNight
    Teams Marketing

    Bio

    In college, I wrote poetry in two languages: English and BASH. I quickly learned to submit my work to the right professors.

    Communication between humans and machines has always intrigued me. My focus on community and communication naturally led me to open source projects, and I have been actively involved in various FOSS projects over the years. The agility and flexibility of open source software match my agile marketing approach and have enabled me to tackle growth in unique ways.

    Interests

    cooking, vinyl records, photography, tarot, 3D printing, drones

    WordPress Origin Story

    I found WordPress in late 2004, as editor of the school newspaper, and used it to bring our tiny publication online. I fell in love with open source, grabbed a degree in computer science and English, and went on to build a web services agency. We built several hundred WordPress sites, and when I finally burned out on agency life I moved on to startups before eventually landing at Automattic. As a sponsored contributor, I am so happy to be able to dedicate even more time to the WordPress project.

    Badges

    CODE
    2 badges
    Core Contributor '21 Meta Contributor '22
    CONTENT
    8 badges
    Documentation Contributor '24 Marketing Contributor '22 Marketing Team '22 Media Corps Contributor '24 Media Corps Team '24 Photo Contributor '22 WordPress.tv Contributor '25 WordPress.tv Team '25
    COMMUNITY
    1 badge
    WordCamp Organizer '21

    Current Job

    Director of Marketing
    Feb 2019 – Present
    Automattic

    Recent impact

    Score weights high-impact work (commits, releases, approved translations, props) at 3x routine activity.

    Last 30 days
    130contributions
    high7
    medium123
    score144
    Last 90 days
    373contributions
    high8
    medium365
    score389
    Last 12 months
    968contributions
    high17
    medium951
    score1002

    Team focus

    Share of contributions across teams during the last 365 days

    WordPress releases

    Contributed to 7 releases
    • 6.7
    • 6.3
    • 6.2
    • 6.1
    • 6.0
    • 5.9
    • 5.8

    Time commitment

    40 hours per week of sponsored contribution time

    Contributions

    Type
    June 2026
    Jun 25 Thu · 13:01
    Marketing med
    Created issue #1347 in the WordPress/marketing repository:
    [AMPLIFY]: WordPress.org Education at WCEU 2026: The Impact of Student Sponsorship
    Jun 24 Wed · 23:02
    Marketing med
    Created issue #1346 in the WordPress/marketing repository:
    [AMPLIFY]: A First-Timer’s Guide to WordCamp US
    Jun 24 Wed · 17:51
    Marketing med
    Closed issue #1341 on the WordPress/marketing repository:
    [SHOWCASE]: www.cooperhewitt.org
    Jun 24 Wed · 13:27
    Marketing med
    Created issue #1345 in the WordPress/marketing repository:
    [SHOWCASE]: osazuwaakonedo.news
    Jun 24 Wed · 12:24
    Marketing med
    Created issue #1344 in the WordPress/marketing repository:
    [SHOWCASE]: redis.io
    Jun 24 Wed · 12:22
    Marketing med
    Created issue #1343 in the WordPress/marketing repository:
    [SHOWCASE]: phr.org
    Jun 24 Wed · 12:01
    Marketing med
    Closed issue #1339 on the WordPress/marketing repository:
    [SHOWCASE]: womenshistory.si.edu
    Jun 24 Wed · 12:01
    Marketing med
    Closed issue #1340 on the WordPress/marketing repository:
    [SHOWCASE]: americanhistory.si.edu
    Jun 24 Wed · 12:00
    Marketing med
    Closed issue #1342 on the WordPress/marketing repository:
    [SHOWCASE]: www.cooperhewitt.org
    Jun 23 Tue · 21:06
    Marketing med
    Created issue #1342 in the WordPress/marketing repository:
    [SHOWCASE]: www.cooperhewitt.org