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Case studies

Delivering results.
Not promises.

From brand visibility to conversions, real examples of strategy and execution run as a single, accountable program. Pick any case to see the brief, the work, the dashboard, and the numbers.

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Recovered ROAS from 230% → 800% for a 10-year natural cosmetics manufacturer in four months.
Beauty & Skincare · Natural cosmetics manufacturer · Ukraine

Recovered ROAS from 230% → 800% for a 10-year natural cosmetics manufacturer in four months.

A 10-year natural cosmetics manufacturer (body / face / hair) had seen ROAS collapse from 500%+ to 230% after three months of unattended in-house Google Ads. We disabled auto-recommendations, regrouped Shopping + Performance Max, killed unprofitable campaigns, and hit target ROAS by month 2 — then pushed it to 800% by month 4. Leads up 247% while staying within margin.

ROAS
800%
Monthly leads
+247%
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Reached 1.9M unique Indian accounts for an Australian natural skincare brand via influencer + marketplace content.
Beauty & Skincare · Australian naturals · India awareness

Reached 1.9M unique Indian accounts for an Australian natural skincare brand via influencer + marketplace content.

An Australian natural skincare brand (vegan, cruelty-free) expanding into India needed brand awareness in a market where the buyer journey runs through influencers and marketplace product detail pages. We orchestrated multi-channel influencer reach + A+ Amazon India content + Myntra + Flipkart placements — reaching 1.9M unique accounts and engaging over 303K.

Unique reach
1.9M
Engagement
303K+
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Scaled a new-to-India natural skincare D2C 4× in revenue in 3 months — at stable CPA.
Beauty & Skincare · D2C naturals · India market entry

Scaled a new-to-India natural skincare D2C 4× in revenue in 3 months — at stable CPA.

An NZ-formulated, vegan, paraben-free, cruelty-free natural skincare brand entering the Indian market needed two things at once: rapid brand awareness, and aggressive online sales growth without inflating acquisition cost. We delivered both — 1.65M relevant accounts impacted and 4× revenue in 90 days while CPA held flat.

Relevant reach
1.65M
Revenue
4×
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Scaled a pro beauty equipment + cosmetics distributor 7× in leads on a 5× budget across three years.
Beauty & Skincare · Pro equipment + cosmetics distributor · Ukraine

Scaled a pro beauty equipment + cosmetics distributor 7× in leads on a 5× budget across three years.

The exclusive Ukrainian distributor for Italian + French professional beauty brands ran a single Performance Max campaign with no segmentation. We rebuilt the account into 15-20 active campaigns segmented by product type + interest, layered remarketing and video — leads grew 7× while the budget grew only 5×, and ROAS climbed from 425% to 625%.

Leads
7×
Budget
5×
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Lifted a premium Mumbai skincare D2C 3.5× in monthly sales with a 360° digital rebuild.
Beauty & Skincare · Premium D2C · Mumbai, IN

Lifted a premium Mumbai skincare D2C 3.5× in monthly sales with a 360° digital rebuild.

A cruelty-free, dermatologically tested skincare start-up built for sensitive Indian skin was being drowned out in a hyper-saturated D2C category. We executed a 6-month 360° program — brand repositioning, problem-led content, technical + on-page SEO, segmented paid + influencer, social rebuild, and email automation — lifting organic traffic 220%, monthly sales 3.5×, and ROAS to 5.2×.

Organic traffic
+220%
Monthly sales
3.5×
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Launched a Galveston IV + med spa to 1.2K monthly impressions and 3 top-5 keywords from a standing start.
Med Spa · IV + aesthetics · Galveston, TX

Launched a Galveston IV + med spa to 1.2K monthly impressions and 3 top-5 keywords from a standing start.

A brand-new IV drip + aesthetics practice on Galveston Island needed a destination for tourists and locals alike. We shipped a mobile-friendly, SEO-optimized site and a Google Ads campaign targeting cruise visitors, beach-goers, and neighboring communities — earning 1.2K+ monthly impressions, 80%+ engagement on service pages, and half of visits from organic search.

Site impressions
1.2K+
Top-5 keywords
3
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Migrated a 10,000-product Surrey pet superstore off Drupal — real-time EPOS sync, click & collect, and loyalty live at launch.
Pet Shop · Multi-business superstore · Surrey, UK

Migrated a 10,000-product Surrey pet superstore off Drupal — real-time EPOS sync, click & collect, and loyalty live at launch.

A multi-business Surrey group whose primary revenue came from a pet superstore needed a rebuild — the old Drupal site was hard to manage, sub-optimal for SEO, and disconnected from the in-store EPOS. We rebuilt on nopCommerce with full API integration to Premier EPOS, ParcelForce + SagePay live, and a split-cart click-and-collect flow.

Product lines
10K
EPOS sync
Live
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5× traffic in 4 months for a Singapore pet shop hit by a Google Core Update — on a $500/mo budget.
Pet Shop · Puppies + grooming · Singapore

5× traffic in 4 months for a Singapore pet shop hit by a Google Core Update — on a $500/mo budget.

A Singapore pet shop selling puppies and dog grooming equipment had run on Weebly for 8 years, doing its own SEO. A Google Core Update wiped a chunk of the rankings overnight. We executed a focused on-page + off-page recovery on the existing platform (no risky migration) and 5× the traffic from 480 to 2,400 monthly visitors in four months.

Monthly traffic
5×
Main keyword
Mid pg 1
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Lifted an independent UK pet shop's local enquiries 2.6× against chains with a mobile-first rebuild and daily social.
Pet Shop · Independent · UK high street

Lifted an independent UK pet shop's local enquiries 2.6× against chains with a mobile-first rebuild and daily social.

A long-standing independent UK pet shop was losing ground to chains and online marketplaces. We rebuilt the site mobile-first around local conversion, tuned the Google Business Profile, and ran a daily Instagram + Facebook content cadence — lifting calls, click-and-collect orders, and Saturday footfall in a single quarter.

Calls + WhatsApp
+158%
Click & collect
+212%
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320%
Average ROAS
500+
Engagements shipped
$3.5M+
Avg. managed budgets
282K+
Leads generated
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